About Smartwool
Founded in 1994, Smartwool revolutionised outdoor apparel with its innovative use of Merino wool to deliver warmth, breathability, and natural odour resistance. Their range includes socks, base layers, and accessories designed to keep you comfortable on every adventure, from alpine climbs to everyday hikes.
Environmental Commitment
ZQ Certified Merino Wool: Smartwool sources its Merino wool from farms certified by ZQ, ensuring high standards for animal welfare, land management, and social responsibility.
Sustainable Materials: Along with Merino wool, Smartwool incorporates recycled nylon and polyester in many products, reducing reliance on virgin materials.
Bluesign® Approved: Smartwool partners with bluesign® to ensure safe chemical use and environmentally friendly production processes.
Product Lifecycle Programs: Smartwool encourages product repair, recycling, and responsible disposal to extend gear lifespan and minimise waste.
Social Responsibility
Fair Labor Practices: Smartwool commits to ethical manufacturing and transparency across its supply chain.
Community Engagement: They support initiatives that promote outdoor access and environmental stewardship.
Why We Stock Smartwool
At Outside Sports, we value Smartwool for its blend of natural performance, sustainability, and comfort. Their commitment to responsible wool sourcing and innovative fabric blends fits perfectly with our focus on quality gear that respects people and the planet.